Foundation Operations & Workforce Manager, CEDIA
Tara Guertin leads foundation operations and workforce development at CEDIA, where she works to build the next generation of talent for the technology integration industry. Since stepping into the role in 2025, she has created, launched, and marketed the CEDIA Foundation’s initial campaign, reporting results directly to executive leadership. She also supports the Foundation’s grant writing initiatives and leads efforts to bring greater transparency to how Foundation resources are raised and used.
Tara puts the Foundation’s mission into action through partnerships with organizations such as SkillsUSA, FIRST Robotics, and LAJC, connecting students and schools with real pathways into the industry. She works directly with integration firms to define what effective workforce development looks like, helping companies support new hires and develop entry-level technicians into strong, long-term team members. She also champions industry partners who already invest in workforce initiatives, recognizing their contributions and making the connections and introductions that strengthen collaboration across the channel.
